Lenovo launches cheapest 4G phone A6000 at Rs 6,999 to take on Microsoft, Xiaomi and Micromax

NEW DELHI: Lenovo on Friday launched India's cheapest smartphone that can work on fourth-generation telecom technology, pricing it aggressively at Rs 6,999 to take on Microsoft, Xiaomi and Micromax which have recently launched 4G devices costing less than Rs 10,000.

The company will sell the 4G LTE smartphone, A6000, exclusively on e-commerce site Flipkart through flash sale, a model that has been adopted by Xiaomi and Motorola in India with great success. The first flash sale is on January 28.

The registration-based flash sale will allow the company to determine the real demand, said Sudhin Mathur, directorsmartphones, at Lenovo India. The company is also discussing potential tie-ups with 4G operators to sell the phone.

breaking news Tech Saturday, January 17, 2015